The Entertainment Software Association (ESA) urges the Trump administration to collaborate with the private sector to mitigate potential harm to the video game industry resulting from the president's import tariffs.
In a statement to IGN, the ESA emphasized the need for dialogue with the private sector "to ensure continued economic growth within our industry." The statement highlights the widespread popularity of video games and warns that tariffs on gaming devices and related products could negatively affect millions of Americans and the industry's substantial contribution to the U.S. economy. The ESA expressed its willingness to work with the administration and Congress to find solutions.

Although currently focused on Canada, China, and Mexico, President Trump has indicated that tariffs on the European Union are "definitely happening," and expressed concerns about the UK's trade practices with the U.S., stating "we'll see how things work out." He described the European Union's actions as "an atrocity."
Industry analysts are assessing the potential impact. On X, MST Financial's David Gibson suggested that China tariffs would minimally affect the Nintendo Switch 2 in the U.S., but tariffs on Vietnam could alter that. He also noted that the PS5 might be more significantly impacted, but Sony could potentially mitigate this by increasing non-China production.
In a recent IGN interview, Joost van Dreunen of the Super Joost newsletter highlighted the broader economic implications, including potential tariff impacts, as a factor influencing consumer reception of Nintendo's new console.