PUBG Mobile is gearing up for an exciting collaboration with the K-pop sensation Babymonster, announced as part of the game's seventh anniversary celebration. This event, kicking off today, marks Babymonster as the official anniversary ambassador for PUBG Mobile until May 6th.
For K-pop enthusiasts, Babymonster needs no introduction. As the unofficial successors to the iconic girl group Blackpink, and backed by YG Entertainment, they've been steadily climbing the music charts. Now, they're set to make a significant impact in the digital realm of PUBG Mobile, bringing their hit tracks into the battle arena.
The collaboration introduces a variety of new in-game content, including Babymonster-themed photozones that capture the essence of the group's unique aesthetic. Players can also enjoy new emotes, such as the popular Drip dance, and other exclusive features like video buses. These buses offer the opportunity to watch exclusive Babymonster videos and earn exciting rewards, enhancing the gaming experience.
This move follows in the footsteps of Blackpink, who previously made a splash in PUBG Mobile with themed cosmetics and even headlined the game's first-ever in-game concert. The success of such collaborations highlights YG Entertainment's strategy to leverage the global appeal of their artists, now spotlighting Babymonster.
PUBG Mobile continues to differentiate itself from competitors like Fortnite through its diverse range of partnerships, from car manufacturers to luggage brands. This eclectic approach to collaborations keeps the game fresh and engaging for its community.
In the meantime, if you're looking to enhance your PvP skills, why not check out our list of the top 15 best battle royales for mobile?