Analyst Matthew Ball's controversial assertion that a $100 price point for AAA titles could revitalize the gaming industry sparked a debate. To gauge player sentiment, a survey was conducted, revealing surprising results. Over one-third of nearly 7,000 respondents indicated a willingness to pay $100 for a standard edition of the upcoming Grand Theft Auto 6, despite Ubisoft's current practice of pushing expensive expanded editions.
Ball's earlier statement, suggesting a $100 price tag as an industry savior, gained significant online traction. Rockstar and Take-Two are positioned, in his view, to lead this potential pricing shift.
Rockstar recently announced 2025 updates for Grand Theft Auto V and Grand Theft Auto Online, aiming to bring the PC version in line with the PS5 and Xbox Series X|S counterparts. While specifics remain undisclosed, the update likely encompasses more than just visual enhancements.
A potential expansion of the GTA+ subscription service, currently exclusive to PS5 and Xbox Series X|S consoles, to PC players is anticipated. Furthermore, PC users may finally gain access to features currently absent on their platform, such as Hao's high-performance vehicle modifications available on consoles. The introduction of extreme turbo-tuning on PC is therefore highly probable.
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