Get ready for a delicious crossover! Genshin Impact and McDonald's are teaming up in a surprising collaboration. Details are still emerging, but cryptic social media posts hint at a major announcement.
A Teyvat-Sized Meal?
The collaboration was first teased by McDonald's with a playful tweet, prompting a witty response from the Genshin Impact team, featuring Paimon sporting a McDonald's hat. Further cryptic posts from both brands, using in-game item initials to spell out "McDonald's," solidified the partnership. McDonald's social media profiles have also been updated with Genshin-themed elements, confirming a "new quest" launching September 17th.
This isn't Genshin Impact's first rodeo with brand collaborations. Past partnerships with companies like Horizon: Zero Dawn, Cadillac, and KFC (in China) have yielded unique in-game items and promotional merchandise. This McDonald's collaboration, however, hints at a potentially wider global reach, unlike the previous KFC partnership.
While specifics remain under wraps, the possibility of global in-game items and promotional tie-ins is exciting. Will we see Teyvat-themed menu items? Only time will tell! The official reveal on September 17th promises to be a tasty one.
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